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                 January 27, 2022

       James Lawson
       Chief Executive Officer
       AdTheorent Holding Company, Inc.
       330 Hudson Street, 13th Floor
       New York, New York, 10013

                                                        Re: AdTheorent Holding
Company, Inc.
                                                            Registration
Statement on Form S-1
                                                            Filed January 18,
2022
                                                            File No. 333-262201

       Dear Mr. Lawson:

              This is to advise you that we have not reviewed and will not
review your registration
       statement.

               Please refer to Rules 460 and 461 regarding requests for
acceleration. We remind you
       that the company and its management are responsible for the accuracy and
adequacy of their
       disclosures, notwithstanding any review, comments, action or absence of
action by the staff.

             Please contact Mitchell Austin, Staff Attorney, at (202) 551-3574
or, in his absence, Jan
       Woo, Legal Branch Chief, at (202) 551-3453 with any questions.




                 Sincerely,


                 Division of Corporation Finance

                 Office of Technology
       cc:                                              Teri O'Brien