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Founded in 2012, AdTheorent is a digital media platform which focuses on performance-first, privacy-forward methods to execute programmatic digital advertising campaigns, serving both advertising agency and brand customers.

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EFFECT

 EFFECT View HTML
9999999995-22-000285.pdf
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9999999995-22-000285.xls

An amendment to the SC 13G filing

 SC 13G/A View HTML
0000902664-22-000633.pdf
0000902664-22-000633.rtf
0000902664-22-000633.xls

UPLOAD

 UPLOAD View HTML
0000000000-22-001124.pdf
0000000000-22-001124.rtf

CORRESP

 CORRESP View HTML
0001193125-22-019931.pdf
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Filing by person(s) reporting owned shares of common stock in a public company >5%

 SC 13D View HTML
0001104659-22-007101.pdf
0001104659-22-007101.rtf
0001104659-22-007101.xls

Registration statement for face-amount certificate companies

 S-1 View HTML
0001193125-22-010512.pdf
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EX-101.SCH - XBRL TAXONOMY EXTENSION SCHEMA

Amendment to a previously filed 4

 4/A View HTML
0001474506-22-000013.pdf
0001474506-22-000013.rtf
0001474506-22-000013.xls

Filing by person(s) reporting owned shares of common stock in a public company >5%

 SC 13D View HTML
0001193125-22-000669.pdf
0001193125-22-000669.rtf
0001193125-22-000669.xls

Report of unscheduled material events or corporate event

 8-K View HTML
0001193125-21-369113.pdf
0001193125-21-369113.rtf
0001193125-21-369113.xls
EX-101.SCH - XBRL TAXONOMY EXTENSION SCHEMA

Initial filing by director officer or owner of more than ten percent.

 3 View HTML
0000899243-21-049943.pdf
0000899243-21-049943.rtf
0000899243-21-049943.xls
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Founded in 2012, AdTheorent is a digital media platform which focuses on performance-first, privacy-forward methods to execute programmatic digital advertising campaigns, serving both advertising agency and brand customers. Without relying on individualized profiles or sensitive personal data for targeting, AdTheorent utilizes machine learning and advanced data analytics to make programmatic digital advertising more effective and efficient at scale, delivering measurable real-world performance for advertisers. Central to its ad-targeting and campaign optimization methods, the company builds custom machine learning models for each campaign using historic and real-time data to predict future consumer conversion actions for every digital ad impression.

AdTheorent’s technology and solutions, conceived and developed in-house, have been recognized with numerous awards. AdTheorent’s privacy-forward targeting focus is statistical, not individualized, and as a result the company does not need to compile or maintain user profiles, and it does not rely on cookies or user profiles for targeting. Enhancing the company’s core machine learning-powered platform capabilities, the company offers customized vertical solutions to address the needs of advertisers in specialized industries. These specialized solutions feature vertical-specific capabilities related to targeting, measurement and audience validation.

AdTheorent is headquartered in New York City and has offices across the United States and Canada.